Website Terms and Conditions
Effective Date: [1st January 2026]
Last Updated: [26th December 2025]
1. Introduction
This Privacy Policy describes how SD Guthrie ELAEIS GARDENS Sdn Bhd (referred to as "we," "us," or "our"), operating ELAEIS GARDENS / SD Guthrie ELAEIS GARDENS website at https://www.elaeisgardens.com/ ("the Website"), collects, uses, and discloses your Personal Data when you visit our Website, engage with our marketing, or use our services related to accommodation, golf, educational visits, and events.
We are committed to protecting your privacy and handling your Personal Data in a transparent manner, in compliance with the Personal Data Protection Act 2010 (PDPA) of Malaysia and other relevant data privacy laws
2. Information We Collect
We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you ("Personal Data").
A. Data You Voluntarily Provide
This data is collected when you fill out contact forms, send emails, or communicate with us via phone or messaging apps (e.g., WhatsApp).
| Category of Data | Purpose of Collection |
| Contact Information | Name, Email Address, Phone Number (for bookings, inquiries, and follow-up) |
| Booking & Service Details | Accommodation dates, type of event, number of guests, specific dietary or accessibility needs. |
| Training/Educational Data | Name, organization, and certification programme preferences (for in-house training). |
| Correspondence | Content of emails, chat messages, or recorded phone calls. |
B. Data We Collect Automatically (Digital Tracking)
When you browse our Website, we automatically collect certain information about your device and browsing activity.
| Category of Data | Purpose of Collection |
| Usage Data | IP address, browser type, operating system, pages viewed, time spent on pages, referral source. |
| Tracking Data | Cookies, tracking pixels, and similar technologies. We use these to enhance your experience, analyze site usage, and support our advertising efforts |
| Call Conversion Data | Google Ads Tracking: When you click on one of our Google Ads and call the phone number displayed on our Website, we use a Google Forwarding Number (GFN) for dynamic number insertion (DNI). This allows us to track the call duration, time, and which ad/keyword generated the call for conversion reporting. We do not record the conversation itself through this process. |
3. How We Use Your Information
We use the collected data for the following purposes:
| Purpose | Legal Basis (e.g., under PDPA/GDPR) |
| Service Fulfillment | To process and manage your accommodation, event bookings, educational visits, and provide requested services. |
| Business Operations | |
| Communication | To respond to your inquiries, send service-related information, and provide customer support. |
| Marketing & Advertising | To run targeted campaigns, including using Google Ads to show you relevant advertisements based on your interests and track the effectiveness of those ads (Call Conversion Tracking). |
| Website Improvement | To analyze how visitors use our Website and services to improve functionality, content, and user experience. |
| Compliance & Security | To comply with legal obligations (e.g., record-keeping), prevent fraud, and ensure the security of our services. |
4. How We Share and Disclose Your Information
We do not sell your Personal Data. We may share or disclose your information with the following categories of third parties:
- Service Providers: We share data with vendors who perform services on our behalf, such as web hosting, data analytics (e.g., Google Analytics), marketing and advertising platforms (e.g., Google Ads), and payment processors for booking services.
- Affiliates: We may share data within our corporate group (SD Guthrie ELAEIS GARDENS Sdn Bhd and its related entities) for internal business purposes, such as customer support and technical development.
- Legal & Compliance: If required by law, court order, or governmental regulation, or to protect our rights or the safety of others.
5. Third-Party Tracking and Online Advertising (Cookies)
We use cookies and similar technologies for analytics and to run targeted online advertisements.
- Google Ads Call Conversion Tracking: As discussed, we use DNI and GFNs to measure the effectiveness of our paid advertisements.
- Google Analytics: We use this service to analyze visitor behavior and understand traffic sources. Google's use of data is governed by the Google Privacy Policy.
6. Data Security and Retention
We implement commercially reasonable security measures to protect your Personal Data from unauthorized access, loss, or disclosure. We retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, including for the purpose of satisfying any legal, accounting, or reporting requirements.
7. Your Rights (Applicable to Malaysian Residents - PDPA)
Under Malaysia's PDPA, you have the right to:
- Request Access: Request access to your Personal Data (a "data access request").
- Request Correction: Request the correction of your inaccurate or incomplete Personal Data (a "data correction request").
- Withdraw Consent: Withdraw your consent for us to process your Personal Data, subject to any applicable legal restrictions or contractual conditions.
8. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this Policy will indicate when the changes will take effect. We encourage you to review this Policy periodically.
9. Contact Us
If you have any questions about this Privacy Policy or our data handling practices, please contact us:
Data Protection Officer / Contact Person: Ezzaruddin Abdul Rapar, Manager Company Name: SD Guthrie ELAEIS GARDENS Sdn Bhd
Email Address: ecogardens@sdguthrie.com
Phone Number: Office: 03-33266222 Business Line: 019-6277258 Fax: 03-3326 6200
Address: SD Guthrie Elaeis Gardens Sdn. Bhd. (21025-P) Golden Hope Academy 42960 Pulau Carey, Selangor